This paper describes the Sport and Wellness Ecosystem, which is a comprehensive environment including many traditional sport-related researchers, manufacturers and service providers, as well as many new players from other ecosystems, such as personal wellness, fitness and healthcare. This ecosystem uses a seamless data chain to link all the participants. The overall target is to create many new technologies, applications and markets with the joint efforts by multiple dif'ferent societies. The standardization bodies, Bluetooth SIG and Continua Health Alliance, are used as examples to describe SWE. And two commercialized products, Nokia Sports Tracker and Nokia Wellness Diary, are used as examples to show how SWE can be utilized.
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