Parise, A. , O`Neill, S. , Colman, R. , Negri, M. , Sanderson, D. , Williams, S. , Graziano, B. , Legere, M. , Hodgkins, N. , Hicks, J. , O`Brien, C. , Benguche, K. , Jones, J. , Gibney, A. , Carvalho, M. , Cifra, M. , Sullivan, P. , Hibbert, J. , Castillo, J. , Calabro, S. , Molea, B. , Cesare, M. , van Bragt, J. , Beatrice Jr, C. , Angiulo, D. , DeLuca, D.
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Marketing US wrestling 2020

Source

Referencing domestic and global practices, this study provides information on what might be implemented as best practices to advance the product, place, price and promotion of wrestling in the USA. The authors utilized the model of integrated elite and mass sport development from past research which formed the foundation for a questionnaire and interview schedule for US wrestling coaches and administrators to generate a snapshot of perceptions of the current sport system and possibilities for its further development and marketing.
© Copyright 2020 All rights reserved.

Bibliographic Details
Subjects:
wrestling sports federation national USA marketing organisation organizing development administration sports management finances economy sponsoring competition elite sport coach coaching child youth school management and organisation of sport organisations and events combat sports junior sports school sport sport history and sport politics
Notations:management and organisation of sport organisations and events combat sports junior sports school sport sport history and sport politics
Language:English
Published: 2020
Online Access:https://digitalcommons.salemstate.edu/cgi/viewcontent.cgi?article=1084&context=researchday
Pages:142
Document types:electronical publication
Level:advanced

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