Protecting the people, or the Olympics? Agenda-cutting of the COVID-19 risk in the news coverage of Japan`s public broadcaster
This study explores a case of public service media finding itself in a predicament between adhering to its civic mission to serve the public interest, and prioritizing its self-preservation by bowing to political power. Contrasting the media coverage with epidemiological data, the study suggests that the COVID-19 risk in Tokyo was cut from the news agenda by Japan`s public broadcaster NHK ahead of the official postponement of the Olympic Games in March 2020. This case highlights the challenging balancing act of a semi-independent media organization between following a political agenda, that is, pushing a mega sports event, acting in its own economic interest as a media stakeholder of the Olympics, and at the same time protecting public health. On a methodological level, this case study aims to provide a showcase of how the agenda-cutting concept is concretely operationalized and how it can contribute to the analysis of various contexts, such as the complex relationship between public media and politics in times of a global pandemic.
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| Subjects: | |
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| Notations: | organisations and events |
| Tagging: | Coronavirus COVID-19 Medien |
| Published in: | Media, Culture & Society |
| Language: | English |
| Published: |
2022
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| Online Access: | https://doi.org/10.1177/01634437211060236 |
| Document types: | article |
| Level: | advanced |