Crossan, W, Šíma, J & Kaprálková, M. (2025). Sport brand coexistence, competition and synergy: Case study of the Sparta Prague ice hockey and football clubs. Sport in Society: Cultures, Commerce, Media, Politics, 28 (4), 583-600. Zugriff am 26.06.2025 unter https://doi.org/10.1080/17430437.2025.2483079
APA-Zitierstil (7. Ausg.)Crossan, W., Šíma, J., & Kaprálková, M. (2025). Sport brand coexistence, competition and synergy: Case study of the Sparta Prague ice hockey and football clubs. Sport in Society: Cultures, Commerce, Media, Politics, 28(4), 583-600.
Chicago-Zitierstil (17. Ausg.)Crossan, W., J. Šíma, und M. Kaprálková. "Sport Brand Coexistence, Competition and Synergy: Case Study of the Sparta Prague Ice Hockey and Football Clubs." Sport in Society: Cultures, Commerce, Media, Politics 28, no. 4 (2025): 583-600.
MLA-Zitierstil (9. Ausg.)Crossan, W., et al. "Sport Brand Coexistence, Competition and Synergy: Case Study of the Sparta Prague Ice Hockey and Football Clubs." Sport in Society: Cultures, Commerce, Media, Politics, vol. 28, no. 4, 2025, pp. 583-600.